Advertisers - News
2008-07-24 / Contextual advertising system
From now on Textads is contextual advertising system. In this system ads are displayed depending on selected category and website information.
How does contextual advertising work?
Every time You create an ad, You add keywords for it. Keywords help the system to decide where Your ad should be displayed. If the website text and Your ad key words match each other - ad is displayed.
Keywords is the most important change which was made in the system because it helps to show Your ads to customers when they are searching for the useful information.
How to select the right keywords?
- Keyword should precisely describe your product.
- Do not enter a lot of keywords. For effective ads display 20-100 keywords are enough.
- Main keywords should be nouns and brand names.
- Input only single words, system operates without phrases.
- Keywords should be with lithuanian letters.